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Learning From the Past and Projecting the Future

Learning From the Past and Projecting the Future

Many business owners spend a lot of time projecting and planning for the next year without ever pausing to look back and reflect on the previous year. While future planning is critical, the past can inform the future unlike anything else. The past can help us learn...

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Biophilic Design Trend

Biophilic Design Trend

Is Biophilic Design Changing the Hospitality Industry? As we look ahead to the new year, we have an opportunity to study emerging trends in the hospitality industry. Recently, a transformation has begun to change the way people think about their spaces—at home, at...

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A Look Back: The Coastal Charm of Beaufort Hotel, NC

A Look Back: The Coastal Charm of Beaufort Hotel, NC

Thank you to PhotoFusion Media for the images in this blog. Since April 2019, guests have experienced a memorable stay at the Beaufort Hotel NC, an Ascend Hotel Collection Member. The 133-room boutique hotel offers relaxing accommodations and friendly staff members...

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Transforming Hospitality Design: Dual-Brand Hotels

Transforming Hospitality Design: Dual-Brand Hotels

Transforming Hospitality Design: Dual-Branded Hotels Dual-branded and even triple-branded hotels are on trend in the hospitality industry, changing the landscape of hotel development. Sharing a common footprint isn’t the only thing dual-branded hotels have in common....

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